群体性企业社会责任缺失的深层透视——基于责任博弈失衡的视角

经济理论与经济管理 ›› 2012, Vol. 31 ›› Issue (10): 82-89.

群体性企业社会责任缺失的深层透视——基于责任博弈失衡的视角

易开刚

浙江工商大学，杭州310018

收稿日期:2012-07-25 出版日期:2012-10-20 发布日期:2012-10-25
作者简介:易开刚（1973—），男(土家族)，湖北巴东人，浙江工商大学杭州商学院副院长，工商管理学院教授，地方产业与企业转型发展研究所所长，博士生导师，管理学博士。
基金资助:
教育部人文社会科学基金项目“产业安全视角下群体性企业社会责任缺失的治理机制研究——以食品行业为例的实证”（12YJA630175）

DEEP CAUSES PERSPECTIVE OF THE MASSES
CORPORATIONS SOCIAL RESPONSIBILITY DEFICIENCY——Viewing from the Responsibility Game Imbalance

YI Kai-Gang

Zhejiang Gongshang University, Hangzhou 310018, China

Received:2012-07-25 Online:2012-10-20 Published:2012-10-25

摘要/Abstract

摘要： 社会责任缺失现象已不再局限于单个企业，行业性、产业链式的责任缺失情况不断出现，群体性企业社会责任问题已向社会敲响了警钟。本文在界定群体性企业社会责任缺失概念的基础上，从企业社会责任的不同维度，对六大行业的典型群体性企业社会责任缺失的表现进行了归类总结，以形成横向与纵向相结合的系统性分析，并深入探讨群体性企业社会责任缺失的特征：隐蔽性和长期性，从众性和常态性，破坏性和不可逆性。群体性企业社会责任缺失源于不同主体的责任博弈失衡，需要构建多元主体之间的联合监督和共同治理机制来推进群体性企业社会责任治理工作。

关键词: 群体性企业社会责任 , 责任博弈均衡 , 责任分散效应 , 责任治理

Abstract: The phenomenon of social responsibility deficiency was no longer confined to a single enterprise, and it had extended to whole industry or industrial chain. The problem of masses corporations'social responsibility deficiency was alarming to the society. Base on defining the concept of masses corporations social responsibility deficiency, this paper made a summary of six industries'typical responsibility deficiency behaviors from different dimensions, and deeply discussed the characteristics of masses corporations'social responsibility deficiency: concealment and long time, conformity and normal, destruction and irreversibility. The masses corporations'social responsibility deficiency originated from responsibility game imbalance, and it required to build a joint supervision and common governance mechanism among multiple subjects to promote the effect of responsibility governance.

Key words: masses corporations'social responsibility deficiency , responsibility game imbalance , decentralized responsibility effect , responsibility governance

易开刚. 群体性企业社会责任缺失的深层透视——基于责任博弈失衡的视角[J]. 经济理论与经济管理, 2012, 31(10): 82-89.

YI Kai-Gang. DEEP CAUSES PERSPECTIVE OF THE MASSES
CORPORATIONS SOCIAL RESPONSIBILITY DEFICIENCY——Viewing from the Responsibility Game Imbalance[J]. Economic Theory and Business Management, 2012, 31(10): 82-89.