Economic Theory and Business Management ›› 2001, Vol. ›› Issue (12): 32-37.

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STRATEGIC CHOICE FOR ENTERPRISE TO INNOVATE IN DECLINING INDUSTRY

LU Guo-qing   

  1. Research Institute of GF Securities CO., LTD. Guangzhou 510075 China
  • Received:2001-08-09 Online:2012-03-01 Published:2001-12-16

衰退产业中企业创新战略选择

陆国庆   

  1. 广发证券公司发展研究中心 广州510075

Abstract: Declining industry is one of the forms of industry which become more and more general today. Industrial innovation is the strategic choice for enterprise to surviving. The paper discusses three basic strategies for enterprise to innovate in declining industry, that is offensive innovation strategy, defensive innovation strategy, imitation and dependent innovation strategy, which focus on analyzing the conditions, advantages and disadvantages, polices for enterprise to implement these strategies.

Key words: Declining Industrial Innovation, Corporate Strategy, Sustainable Development for Enterprise

摘要: 衰退产业是一种越来越普遍的产业形态。产业创新是衰退产业中企业的生存选择。衰退产业创新有三种基本战略,即进攻型创新战略、防御型创新战略和模仿与依赖型创新战略。

关键词: 衰退产业创新, 企业战略, 企业可持续发展

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